Are you looking for a cost-effective way to talk directly to your audience? Maybe you want to provide a demonstration of a product or a how-to guide about a particular service. Video marketing allows you to communicate – one-on-one – with your customers through visual storytelling.
Locating your audience
Whether it’s on Facebook, YouTube or connected TV, we’ll analyze your audience demographics and determine where they spend their time online. We’ll use this data to craft the ideal video ad to reach your customers and deliver your message.
Analyzing your results
After posting your video, we’ll keep tabs on how it’s doing and how the audience reacts. Those metrics will let us know if there’s something we need to adjust and how to produce an optimized follow-up campaign.
We can deliver your video message to the right audience on multiple platforms:
- Desktop and mobile
- Connected devices
- Social networks
Why online video?
Video is social and shareable
People who find your ad compelling, informative or entertaining are likely to share it with their network on social media, increasing your exposure exponentially.
Mobile users love video
If you’re looking for an effective way to target the mobile market, video ads are an ideal platform. Mobile users are more likely to view videos (compared with desktop users) and view them for longer periods of time.
From message to story
Video allows you to convey your message as part of a broader, compelling story. With the help of our creative team, your message can be crafted to entertain, inform, enlighten or inspire, leaving a lasting impression of your story – and your brand – in the minds of your viewers.
Video content ranks high
Video plays an important role in algorithms that determine how web pages rank in search results. Launching a video ad campaign on social media and sharing it on your site and via blog posts helps you rank higher on search engines such as Google.